GivenGain is excited to announce a partnership with njuko – a leading online registration provider for major events globally.

Together, we’ll behelping event organisers and participants worldwide raise more funds for charity.Participants joining events through njuko will be able to start GivenGainfundraising campaigns quickly and easily as part of signing up to njuko events.

Adam O’Connor, njuko’sHead of UK & Ireland, says fundraising has always been a big part of whathappens on the njuko platform, but teaming up with GivenGain will make lifeeasier for events, their participants and the charities benefiting from theircontributions.

“GivenGain, through their friendly hands-on support and expertise, has made it simple to wire events for mass fundraising. We work closely with them to ensure a seamless process for event participants to become fundraisers at the point of signing up to an event. We encourage all our event partners to use GivenGain to make a lasting social impact without any extra effort and increase the international profile of their event.”

Building a payment pipeline

So how exactlydoes this partnership work? Njuko are experts in event management – they haveorganised signups for over 3,500 events, and their proven event managementtools help organisers to attract a much larger group of participants. By givingthem an easy way to allow event participants to sign up as fundraisers as well,GivenGain can greatly increase the number of race entrants who raise money forcharity.

Once participants sign up asfundraisers through njuko, GivenGain provides a secure payment channel directlyfrom participants to their chosen charities. When participants share theirfundraising pages with their networks, any donations they receive are transferredstraight into the charity’s account. GivenGain takes just enough of anadministration fee to keep the platform running – nothing is paid out toshareholders.

In the end, it’s the charities that gainthe most from this partnership. On average, a fundraiser contributes around 20times more for charity than a single donor.

Interested indoing some fundraising of your own? Sign up now and start raising money for a cause youcare about.